Awal International Management (AIM) is a regional-wide sports management company specializing in the promotion, development and administration of National and International Participant-oriented sports activities.

Awal International Management is committed to providing you with the best possible experience while at the same time giving you the best possible value.


OUR MISSION

Awal International Management ( AIM) will provide complete management services to its client with creativity, honesty, loyalty and professionalism. We will render these services with promptness and attention to detail while maintaining a strong relationship with our clients. The services we provide will focus on the individual or business needs of our clients and not our own. Our style, approach, experience and technical competence has placed us among the top management organizations for sports.

Our team of professionals bring with them years of hands-on experience in the following areas:

EVENT MANAGEMENT

We have specific event management, and marketing experience. We have handled every detail you can imagine relative to putting on special events. These include basketball, horse riding and show jumping events and others. We have been directly involved in not only the general management of these events but also directly responsible for lining up the sponsorship, ticketing, security, marketing and promotion as well as actual game day management.

EVENT MARKETING

We have been expanding our expertise and experience in direct selling of special events for years.
This includes ticket sales, signage and its placement, radio and television promotion, and retail partnering. In addition, program development and sales have also been handled together with distribution. The proper marketing of an event from the early stages is critical to the success of the event and future years if the event is to continue.

EVENT SPONSORSHIP

We have successful results in the development of corporate sponsorship packages, sales, and renewals. These results stem from ensuring that all sponsors are given everything they are promised and the fulfillment of those items is done in a timely fashion with strong attention to details. Once a sponsor relationship is developed it is our goal to retain and maintain it.


SERVICES PROVIDED

  • Negotiation of Sponsorship Contracts on behalf of Corporate Clients with International Federations / Event Owners / Rights Holder Organizations
  • Creation of Total Integrated Sports Event Marketing Plans
  • Development of Strategic Sponsorship Communication Goals
  • Implementation and Monitoring of Sponsorship Benefits / Rights
  • Development of Corporate Sponsorship Packages
  • Implementation of Merchandising Rights
  • Organization of Celebrity Appearances and Hospitality Functions
  • Sourcing of Events and Property Associations
  • Concept of applying Design techniques to every Event
  • Ability to work within a budget and still produce a successful Event
  • A dedicated team of operational managers
  • Strategic and Operational Consulting to Corporate Sponsors / Organizing
    Committees / Event Promoters
  • Organization and Management of National and International Sporting Events
  • Event and Property Representation
  • Client Service Management and Liaison
  • Sport Facilities and Equipment Sourcing

HOW CAN WE HELP YOU?

  • We can work together to establish you pre-determined objectives
  • We can work together to ensure we stay within your budget capability
  • We can work together to create, package and cost an Event to suit your Company/ organisation requirements
  • We can set up, co-ordinate and manage all aspects of the Event

Awal International Management (AIM) is a multi-facetted organization offering the expertise of experienced professionals in the field of sports marketing and management.

Sports Marketing is a boom industry heading towards the future. Companies are using innovative sports related promotions instead of the traditional marketing methods to promote their products.

The Awal International Management (AIM) team is multi skilled and can successfully cover all facets of Event Management, Public Relations/Publicity and Marketing. Awal International Sports Management also consults a number of organizations and corporate clients on marketing, sponsorship, corporate hospitality, event production and media relations.

The company philosophy is probably best summed up by the simple statement - "we make things happen"!


AN INNOVATIVE APPROACH TO SPORTS MARKETING

AIM . . A qualified team with a proven track record. And one that truly goes the distance to get results.

AIM management team have the unique combination of international media sales experience, marketing skills and the background of playing professional sports.

AIM in-depth knowledge of the marketplace allows us to establish and maintain our clients business objectives.

AIM extensive marketing and sports related background enables us to illustrate to our clients the benefits of creative sports marketing concepts.

AIM provides aTurn-Key Programs- A one-stop resource that allows clients to save time and the expense of developing marketing programs internally.

Standard advertising agencies or in-house marketing staff are usually relied on to negotiate sports marketing solutions.. Using professional sports marketers provides a distinct advantage in this field.

AIM specializes in event marketing and sponsorship services. We work with clients to plan, develop, execute and evaluate integrated promotion and event marketing programs.

Our services include all aspects of sponsorship and event marketing from strategic planning and program creation through to communications support and program evaluation


Using AIM Sponsorship program to Build Your Brand

Marketers are realizing that being lost in a sea of logos and rinkboards is not always doing the job when it comes to building brand awareness with consumers. The big ticket sponsorships still have a lot of appeal and value - for corporate hosting, board scale awareness and sales promotion. But, if you really want to have your product stand for something and develop a true relationship with consumers, grassroots is where it's at.

AIM programs - everything from soccer to basketball marketing and sampling to major regional events like the horse showjumping championships - are our specialty at Awal. These activities provide greater opportunities to develop equity with your trade customers, consumers and end users.The sales promotion and awareness opportunities are,often, equally as significant, especially when measured along some of the key criteria for being involved in sponsorship.

With AIM events, your message and marketing opportunities are targeted to a niche audience who is interested in your property and, subsequently, your message. No other form of marketing gives you this combination of focus and permissibility. Direct mail, for example, can provide tight targeting and a focused audience, but not direct mail package can offer the permission or affiliation of an event.



SPORTS TOUR

Awal International Management (AIM) is a regional-wide sports management company specializing in the promotion, development and administration of National and International Participant-oriented sports activities including sports travel.

Awal International Sports Management is committed to providing you with the best possible experience while at the same time giving you the best possible value.

We will also design a custom all inclusive tour around your groups needs and desires. These packages will also be available for family and other team supporters. This includes a variety of choices from acommodation, airlines, sightseeing and much more.

AIM has contacts throughout the region who are dedicated to cater to your specific requests. This includes sports facilities, sports equipment…etc.

AIM offers the most comprehensive communication network in the industry both prior and during your tour.

AIM rep will not only be your tour guide but a companion and friend. They will gladly answer all of your questions and take care of all your needs during the entire trip. …… Providing a full time tour representative...


The Awal International Sports Management Group provides tournament and sports event management services for clubs, corporations, businesses and individuals. From local tournaments to tour groups for major corporations to major tournaments on a national scale, in past years, AIM has been creating, coordinating and directing quality events such as horse showjumping and basketball events . Our goal is to create a distinctive and memorable event for all participants.